Ross Lovegrove, a designer renowned for his work with brands such as Airbus, Apple, Moroso and Vitra, has accepted the invitation to collaborate with the Alcantara company. The partnership resulted in a textile installation project In-formation, which was presented at the IMM interiors show in Cologne.
The project was inspired by Lovegrove’s trip to Petra in Jordan with its ruins of an ancient rock-cut city dated to 4th century BC. The designer was so impressed by the combination of colourful rock formations and unique exposure to sunlight that he decided to create a modern version of the view using Alcantara.
The creator of In-formation used innumerable shades of warm earth colours, which can be seen in places such as the Grand Canyon. To achieve the desired colour effect, the artist used airbrushing, a technique commonly associated with murals and automobile artwork. Airbrushing a textile material is a novel and highly original approach.
The unique interpretation of horizontal rock strata in natural earth colours brought life to the material, creating a large-scale undulating installation resembling a wall made of Alcantara. The final effect is complemented by seats, which also bring to mind Alcantara-covered rock layers.